LAMM
From 2019
A digital and print communication project to showcase the tradition, expertise, and manufacturing culture of the LAMM brand.
Graphic concept and design of catalogs and book projects to showcase the products and references of the LAMM brand.
The editorial series we developed for LAMM consists of a new selection of catalogs, organized by product families, and a book project that brings together the company's most important references. The graphic concept creates a continuum with the image and layout of the website: a well-defined color palette, formal elegance, and streamlined content.
Each catalog describes the brand's products, alternating between still life images and installations. A macro narrative consistent with what is presented on the website, where the products are shown in relation to their function and possible locations, highlighting their unique features in terms of design and installation. The visual experience extends to the tactile experience.
The textured paper chosen for the cover of the book projects gives substance and concreteness to the project, anticipating its contents.
For the inside pages, photographic paper was chosen to enhance the beauty of the installations and thus best present the company's prestigious references. The result is a publishing project that allows you to explore the brand's entire product range through refined, elegant, and above all functional printed media.
The creation of a magazine and the development of a packaging design project to celebrate the 60th anniversary of LAMM, a Parma-based company and leader in the production of seating systems for public spaces.
To celebrate its 60th anniversary, the LAMM brand organized an event attended by employees, designers, and architects who have contributed to the company's history over the years. On this occasion, we were asked to develop the graphic concept for a dedicated magazine that would recount the brand's evolution, presenting its main milestones and numerous achievements.
In keeping with the magazine's style, custom packaging was designed for the bottle of wine given to guests at the event. Graphics were also developed for the tote bag dedicated to the event.
We developed a versatile and sophisticated website for the brand to showcase LAMM's tradition, expertise, and manufacturing culture. An engaging visual experience that allows users to discover the products, designers, and prestigious references through an informative, technical, and emotional approach.
A digital space to showcase the tradition, expertise, and manufacturing culture of the LAMM brand.
The website was custom-developed for the client, translated into four languages, and includes a restricted area for administration only. The site's content has been optimized for SEO to ensure maximum visibility on search engines.
We create photorealistic 3D renderings of products and projects for the LAMM brand with the aim of highlighting the possibilities for product customisation and providing an example of hypothetical applications that are useful for both the sales force and customers.
Showcasing the design and customization possibilities of LAMM products through photorealistic 3D renderings.
Thanks to 3D modeling and high-quality rendering, the brand has a wide selection of product photography at its disposal, which can be customized with textures and finishing materials according to requirements.
